Marketing & Branding expert, Andrea Opoku wears many hats: Founder and MD of Marketing Consultancy and Creative Services Agency GreenBean Marketing; Co-Founder of Zanvie, an Executive Relations and Hospitality business, tipped to be Africa’s premier Executive Relations service. Andrea also Lectures at Newham College for Further Education on Marketing Planning, and is a strong advocate and supporter of Female Entrepreneurs.
Her professional life began at a multimedia software publishing company in Paris in 1997 and moved on to cover campaign management and communications roles in a number of industries including property, education, food retail, men’s fashion, office design & build, and outdoor adventure sports products.
Andrea is a long-standing member of the Chartered Institute of Marketing, and is part of the founding team running the popular Women In Marketing network annual events and awards.
Formerly Marketing & Corporate Communications Director at the Association for African Owned Enterprises, Andrea has many connections with and a passion for the African continent, particularly Ghana, her home country. Andrea regularly blogs and writes about the growth of the continent and the marketing and business challenges that arise.